Category: Book Publishing

Credibility, Context, Trust

 
Before choosing to buy or read a book, don’t you check to see who has endorsed it, what reviewers are saying, which of your friends recommend it? When we tell you that a well-known, trusted leader or author has endorsed a book, we’re not just “name dropping.”

We appreciate every single person, famous or not, who posts a review of one of our titles, shares an update from one of our authors, and recommends a Cladach book to their friends and followers. Word of mouth is the most effective way of “getting the buzz going.” And buzz gets people’s attention.

And these hope-filled books are worth their attention.

Endorsements also add context to a lesser-known author and their books.

These people, whose names are recognizable to a large number of Christian readers, have lent their support by endorsing or reviewing our authors’ titles:

Kay Arthur (Precept Ministries International) endorsed Judy Pex’s WALK THE LAND:

You’ll be enriched spiritually through Judy’s story of the insights given her by her God on this journey of a lifetime.”

Jill Briscoe (author) endorsed Judy Pex’s WALK THE LAND:

“A delightful and exciting story, unusually spiritually penetrating.”

Eric Wilson (New York Times bestselling author of Fireproof, October Baby, and Field of Blood) endorsed Judy Pex’s COME • STAY CELEBRATE!:

“A breath of fresh air in a world full of strife… A fast-paced read full of humor, insight, and emotion.”

Thomas Jay Oord (theologian and author of The Uncontrolling Love of God) endorsed Janyne McConnaughey’s BRAVE:

“Janyne McConnaughey is vulnerable in the kind of way that changes the world!”

William Prince (General Superintendent Emeritus, Church of the Nazarene) reviewed Physa Chanmany’s NO MORE FEAR:

“A good story of a man who found God and is preaching the Good News of Jesus Christ.”

Jan Johnson (author of Growing Compassionate Kids and When the Soul Listens) endorsed Alice Scott-Ferguson’s MOTHERS CAN’T BE EVERYWHERE:

“Thank you, Alice, for helping us trust God and let our parenting be about our children instead of being about us.”

Ken Canfield (founder, National Center for Fathering; president, National Association for Grandparenting) endorsed Nancy Swihart’s ON KITTEN CREEK:

“A fresh reminder that we are each living an adventure.”

Eva Marie Everson, well-known Christian author and novelist recommended Catherine Lawton’s FACE TO FACE: A NOVEL:

“I was fascinated.”

Eric Wilson (New York Times bestselling author) endorsed J. Michael Dew’s GADLY PLAIN:

“A small literary miracle … full of hope.”

Marilyn Musgrave (then U.S. Congresswoman from Colorado) recommended Donna Westover’s WHITE AS SNOW:

“A wonderful book. I couldn’t put it down.”

and many others. To all, we say “Thank you.”

 

How One Author Keeps Selling Books and Meeting Readers

 

Dennis Ellingson (back, center) leading a group of women from a local church in Arizona, on a “plants of the Bible” walk at Boyce Thompson Arboretum.

Dennis (back, center) leading an herb foraging walk in Oregon to teach from and market his books, God’s Healing Herbs and God’s Wild Herbs.

(Photos by Kit Ellingson)

Guest Post by Dennis Ellingson:

Event after event after event . . . Blessed and busy. I have been published now for eighteen years. But the last few years have been busier than ever. Many factors contribute to all this author activity. I’m now long established and known locally and through social media. I have nine books in current publication, that present interesting subject matter, and that touch readers. And certainly the great Hand of the Lord gives us the desires of our hearts.

For a long time now I have believed these two things:

  1. If you write something that matters and is helpful, God will use it.
  2. You are your own best salesman.

And you better be, otherwise you may have closets full of unopened cases of your books! The reality is this: I may need to spend more time selling than writing. But if I believe what I wrote will help people, then that’s a great motivation.

Because of the subject matter of most of my books, events can be built around them such as lectures and workshops. The plant-centered books lead to walk-and-talk outings and tables and booths at community festivals. These events help sell books, I meet interesting people, and my author life expands beyond anything I realized or anticipated.

A local history book I wrote expanded my knowledge of an area we live in. But more than that, it put me in touch with wonderful people I may not have met otherwise. Some of these people who helped in my research are now best friends to my wife and me. One such regular phone conversation with ninety-year-old Selda always ends like this for Kit and myself; Selda always says, “Love ya, honey.” It means the world to us!

I have been doing plant walks at the internationally famous Boyce Thompson Arboretum in Arizona. I get to do “The Plants of the Bible Walk”. Can you think of any more fitting thing for an herbalist and retired pastor to get to do?

Opportunity may come knocking. But prayer for direction, the willingness to get out there, to knock on doors, and even to suffer a little failure now and then—sure pays off.


Dennis Ellingson is the author of numerous books, three of which are published by Cladach: God’s Healing Herbs, God’s Wild Herbs, and The Godly Grandparent. Dennis and his wife, Kit, divide their time between southern Oregon and Arizona. Dennis is known as The Herb Guy, where he can be found on Facebook.

Proud of our Award-Winning Books and Authors

Contests can be somewhat fickle and subjective, as well as very competitive. To be the winner of a book award, however, definitely means that the book / author / editorial team stands out in the crowded field of publishing!

Occasionally we enter an award contest (for a book that we believe has wide appeal and is particularly well-written and well-packaged).

And sometimes our authors enter writing contests themselves.

Here are a few winners through the years, of which we think we are justly proud:

1. Katy’s Choice: A Novel

When we founded Cladach Publishing, and in our first few years of book publishing, we were located in Northern California. At that time, we were members of the Bay Area Independent Publishers Association. The first novel we published, and still one of the best stories we ever published, was Katie’s Choice by Tracey Langford. We were thrilled, as a very young, new publisher to win BAIPA’s “Best Inspirational Novel” award for 2004.

2. Faithful Friends: 

By the time we published this book, Cladach had re-located to Colorado. This unique little book was a good choice to publish. It continues to have worldwide appeal and has won multiple awards. The author, Susan Bulanda, a member of the Cat Writers’ Association, Inc. and the Dog Writers Association of America, won these 2012 awards for Faithful Friends:

3. That Day By the Creek: A Novel about the Sand Creek Massacre of 1864

The Foreword Indies Award sponsored by Foreword Magazine is a quite competitive and respected award, and we were pleased when That Day by the Creek  by John Buzzard was selected as a 2016 INDIES Finalist in the Historical (Adult Fiction) Category.

4. Alice Scott-Ferguson, poet:

Alice entered two of her poems in the WrEN Award for Poetry which is sponsored by the Writers and Editors Network. Alice’s poetry was awarded Honorable Mention in Free Verse, and the judges commented: “This poet obviously enjoys playing with words and bringing fresh light to subjects that interest most readers.” We agree!

 

Everything I Need to Know About Publishing I Learned from my Preacher Father

My father, G.H. Cummings, preaching on the radio as a young man

Practically being raised on a church pew helped set me on a literary path. We sang with gusto the gospel song, “Publish glad tidings, tidings of peace; tidings of Jesus, redemption and release.” During my growing-up years as my father’s daughter, watching him and my mother minister in many churches, I learned:

The potency and potential of words in a book.

In those days in church we were people of two books: the Bible and the hymnal. Every church service began and ended with opening that wondrous, heavy book, often holding it so the person next to you could share it. The hymnal united us as we joined our voices in lilting melodies and straightforward harmonies accompanied by my mother’s lively piano playing, often eliciting “amens” of blessing. All the symbols to help us make music together resided on the pages of that book, all the words to elicit such response, blended in heart-stirring, mind-engaging, and soul-satisfying rhythm, sense and rhyme.

In every meeting the Bible was also opened—and revered. The congregation stood for “the reading of the Word.” With a reverent, sonorous, unctuous voice, the preacher read a passage from the Bible, then exhorted from its inexhaustible storehouse of truth, wisdom, and life application. I saw evangelists hold their big, black, leather Bibles aloft in one large hand while exclaiming something like, “The Word of God is alive! It is sharper than any two-edged sword, piercing enough to reveal your sin.” And I quaked. But I also learned, quite young, that real comfort could be experienced from those pages. No mere words on paper. But alive! Jumping off the page and into the mind and heart of the reader or the listener. Quickening!

The preacher and his family. I’m the older sister there.

The joy of writing, printing, and disseminating words on paper.

I watched my preacher father as he typed the church bulletin—and perhaps a newsletter—during the week on his old black typewriter (I loved the clicking of the keys and how the little hammers hit the paper, resulting in words appearing and forming themselves into sentences that said something and that people would read and use to plan their week). On Saturday Daddy would crank out maybe two-hundred copies with his mimeograph machine. I can still smell the ink and hear the sheets of paper swoosh round the rollers and shoot out onto the pile of materials ready to be folded and stacked, then handed out and read—to inform and influence—to be published!

The importance of getting the word out.

Twice a year our churches held extended revival services with an itinerant evangelist, and, in preparation, Daddy would mimeograph a flyer about the upcoming week of meetings. I remember a few times when he paid my sister and me 5¢ each per city block to take the flyers door-to-door and invite people to the services (though “city block” doesn’t quite describe neighborhoods in these rural towns surrounded by farms). My sister and I learned the importance of overcoming our trepidation, knocking on doors, and getting out the word (much like the publicity side of book publishing).

The value of reading and sharing books.

We had few toys and TV (which we got when I was about 11) was our only “tech” entertainment. But always there were books. Books lined the shelves in my father’s study. He took my sister and me to the public library regularly, encouraging us to browse and check out books that interested us. My sister read every horse book she could find, especially those by Walter Farley. I read all the Louisa May Alcott books. And when we brought books home from school or library, our mother often read them, too, and we all enjoyed discussing together the stories. In fact, my sister and I always told each other the stories we read. As a result, I felt I’d read the Black Stallion books even though I never did. And she knew the characters and plots in Little Women and Under the Lilacs even though she didn’t read them. She didn’t have to. That ability to vicariously experience the stories really helped, because there were so many more books to discover! (A side note: When I was a girl I’d hear people argue their point in conversation by saying, “I know it’s true. I read it in a book!” Whether people were readers or not, I observed that most had a sort of reverential awe of books.)

G.H. Cummings in 2009

The importance of knowing your readers, your audience, your market.

My father made it a practice to call on his flock in their homes regularly and also to be there whenever trouble hit a family. He would stop by their businesses, farms, and work places for a friendly chat. When he stood in the pulpit to preach on Sunday, he knew those people. He knew their families, their joys and sorrows, the challenges they faced. He also knew their interests, their hobbies, what made them laugh or cry.

How to recruit, train, and encourage workers.

The work and mission of the church needed people of all abilities and ages (and still does). I saw discernment in operation, encouragement expressed, and responsibilities entrusted. Organizing, scheduling, holding meetings were necessary. But loving God and loving people mattered most. Whether or not I heard that expressed in so many words, I definitely “caught” the mindset. As a publisher I want to see sales and increase distribution. I want well-edited and designed books, I want engaged authors, reliable print providers, and enthusiastic book reviewers. I want customers to buy our books. But most of all I want to experience God’s presence in all we do. I want to always remember that, as a Christian publisher, what we publish truly is “glad tidings.”

My dad and me in a recent “selfie” shortly before his passing.

~Catherine Lawton

(This post was first published in 2013. I revised/edited it slightly and added more photos this time.)

Celebrating Twenty Years!

Here at Cladach Publishing, we’re celebrating twenty years of publishing inspirational books. During the next few months we will reminisce, share bonus content with our readers and followers, let you peek behind the scenes at Cladach (past and future), and offer one-time-only specials.

So much to celebrate!

Looking back, we’re amazed at what God has done—in, through, and with us, our authors, and our books—as we have sought to share stories and other writings that show God at work in our world. We believe now more than ever that God is present and working for good everywhere, all the time, now and forever!

Yes, pain, suffering, and confusion abound. But God’s light shines in the darkness and hope keeps us looking upward and moving forward with expectation.


“Let your steadfast love, O Lord, be upon us, even as we hope in you.” ~Ps. 33:22
“Since, then, we have such a hope, we act with great boldness.” ~2 Cor. 3:12

 

 

Full Circle: Capturing Imaginations, Hearts and Minds

 

Season of Anticipation

Welcome, November! A season of change and anticipation.

Here in Colorado we can see “every season in every season.” A sudden chill may hit and bring snow in October or November. Then back to 60 and 70 degree sunny days. But no matter where you live, change is in the air.

As we anticipate upcoming holy days and holidays, we at Cladach are preparing good things to share with our readers—some for this season and some for all seasons

1. Janyne McConnaughey has written a companion volume to her psychological memoir, BRAVE, entitled Jeannie’s BRAVE Childhood : Behavior and Healing through the Lens of Attachment and Trauma with a release planned for January/February. We hope to have the book available by Christmas. What a great gift for anyone who has children or works with children, and anyone who experienced trauma in their own childhood. If you enjoyed BRAVE (and many have) then you will love this companion volume.

2.    Yes, I (Catherine Lawton) am the publisher at Cladach, But I am also an author and poet. I am passionate about some things, such as my grandchildren, good books, and experiencing God in nature. I have combined these interests in a Christmas picture book, Something Is Coming To Our World : How a Backyard Bird Sees Christmas. Available late November on Amazon and elsewhere. This little, colorful book will be an experience for families to share.

3. Watch for new interviews, videos, giveaways, and sales on the many seasonal and gift-worthy books we publish. Stay tuned! Let joy-filled anticipation of good things rise in your heart throughout the month of November.

Look for and you will find God in this season.
“Praise the Lord from the heavens… Praise the Lord from the earth … Praise the Lord!” (Psalm 148:1,7,14)
Art by Isabelle Lawton © 2016. See more of her art/illustrations in my book of poetry, Remembering Softly : A Life In Poems.
 

God Reviving Me One Morning

A photo I took on one of my walks on the river trail not far from my office.

Stressed, working hard to prepare books for publication in the midst of several life adjustments, one morning I knew I had to attend to my soul. For me, soul care and renewal involve reading, meditating, praying / releasing, and experiencing nature / creation.

First I drank my coffee and read a devotional article that said: “Am I willing to continue yielding my life wholly to God? If so, there is power for me…. God promises help to accomplish the task toward which His Spirit points me.”

I wrote a list of the things on my heart that had become burdens, prayed over them and gave them to God, again.

Then I read: “Now to him who is able to do immeasurably more than all that we ask or imagine, according to his power that is at work within us, to him be glory in the church and in Christ Jesus throughout all generations, for ever and ever!” (Eph.3:20-21,NIV) I prayed this scripture, inserting my name and then the names of our family members. Assurance came.

Then, for the solace and renewal of nature, I drove down to the nearby river trail. There my senses were immediately overwhelmed and filled with the sights and sounds and smells and textures of that lush spot where grassy farmland meets the river that has flowed down from the Rocky Mountains. There, nature burgeons with life.

One thing my husband and I are learning as we live in this high place of Colorado where every season happens in every season—We are learning to appreciate and “seize” the moment. If we don’t come down to the river trail for a couple of weeks, we hardly recognize the place next time. All summer, layer upon layer of grasses and flowering plants keep coming up, replacing the previous layer, each a little higher than the last, reaching for the intense sunshine which often gives way to evening thunder clouds. In the early summer, wild roses were blooming under the giant cottonwoods. Later they had dried up and purple thistle had risen 5 to 6 feet tall, bright and stately. You might think them renegade weeds in your garden, but out here, they’re royalty. Clouds of foamy yellow flower heads grow here and there, and every shade of foliage.

Bird songs abound! I recognize the sounds of killdeer, red-winged blackbirds, and others. I see the orchard oriole that was here last time, and the bullock’s oriole, the eastern kingbird, and many others. A rabbit hops near the river’s edge. Farmers are irrigating today, obviously, because the wet river banks and shallow water indicate most of the river’s flow here has been diverted to the canals. I watch several huge river-bottom fish, and their backs often rise above the water’s surface and I can see the golden eye high on their foreheads. They glisten in the sunshine and are too big for the six snowy egrets nearby to tackle. But if a bald eagle happened by, they’d be easy prey, so visible in the shallow waters. In a clearing on the other side I see prairie dogs with their young. They stand up straight above their holes and suckle their little ones who then lick their mothers faces. They’re cute. And they supply food for the many hawks and owls around here.

In the shady places under the heavy cottonwoods, myriads of butterflies float and flutter. I see one group that fly this way and that and round and round in sync as if propelled by a little twister wind. How do they synchronize their flight in milliseconds like that? The hot sun intensifies the scents of grasses mingled with damp river smells. Several cyclists ride by me, calling out “on your left.” Two lark sparrows perch on the fence and stay there watching me, showing off their harlequin faces, feathers glowing like polished bronze in the sun.

I’m thankful for this day, and this place, and God’s glory all around.

Back at my car, I give thanks to God. As I walk into the house, a CD is playing and I hear the words of a gospel song, “Morning by morning new mercies I see….Great is thy faithfulness.” Tears smart my eyes. I “seize the moment” and find joy in it, and in knowing God is in it!

Grace in Horrific Times

Snapshot - 1

There are more than 65 million displaced people in the world today, more than ever before in history.

There are more natural disasters occurring than ever before in recorded history.

There is a growing spirit of division among people, as evidenced in current discourse, events, politics and elections. So much of this division seems fueled by fear, anger, and distrust.

There have been horrific times before in history. We humans like to think we have learned from those experiences and that we wouldn’t let such things happen again. Can we learn from history? Will we? Or must history repeat itself?

Jesus said, “In this world you will have trouble. But take heart! I have overcome the world.” (John 16:33) And he said, “Peace I leave with you; my peace I give you. I do not give to you as the world gives. Do not let your hearts be troubled and do not be afraid.” (John 14:27)

Cladach has released books that feature true stories of God—and his people—at work even during the most horrific historical times. For instance:

  • Pol Pot’s genocidal regime in Cambodia (in the book, NO MORE FEAR).
  • A political terror-hostage crisis (in the book, HOSTAGE IN TAIPEI).
  • Christian and Muslim refugees in Africa and the Middle East (in the book,A PEOPLE TALL AND SMOOTH).
  • Spiritual hunger during the Communist revolution in Russia (in the book, PAPER POPPIES).
  • Jewish children and their pets during the Holocaust (in the book, FAITHFUL FRIENDS).

All these personal memoirs happened in extremely tumultuous times and circumstances. Each describes injustices, cruelty, and evil forces unleashed on nations, people groups, and individuals. Each of these stories also gives witness to God’s personal presence, providence, and grace.

We offer these stories in the hope that readers will find renewed perspective, faith, and love.

%d bloggers like this: